Privacy Policy

Type of website: E-commerce
Effective date: February 10, 2026

lens4you.ca the “Site” is owned and operated by Lens4you.

Lens4you can be contacted at:

support@lens4you.ca

Purpose

The purpose of this Privacy Policy is to inform users of our Site about:

  • The personal information we collect;
  • How we use collected information;
  • Who may access the information collected;
  • The rights of Site users; and
  • Our use of cookies.

This Privacy Policy applies in addition to the Terms and Conditions of our Site.

Consent

By using our Site, you consent to:

  • The conditions set out in this Privacy Policy; and
  • The collection, use, and retention of the personal information described in this Privacy Policy.

Personal Information We Collect

We only collect personal information that helps us provide and improve our services, process orders, communicate with customers, and operate our Site. We will not collect additional personal information beyond what is described below without notifying you first.

Information Collected Automatically

When you visit and use our Site, we may automatically collect and store the following information:

  • IP address;
  • General location information;
  • Device, browser, hardware, and software details;
  • Clicked links; and
  • Pages or content viewed.

Information Collected Directly From You

When you submit your email address through our newsletter, promotional, or discount forms, we may collect your email address and subscription preferences. This information may be used to send you a discount code, promotional offers, newsletters, product updates, and other marketing communications, where permitted by law.

We may also collect the following information when you perform certain actions on our Site, such as creating an account or completing checkout:

  • First and last name;
  • Email address;
  • Phone number;
  • Billing and shipping address;
  • Payment-related information;
  • Prescription confirmation details;
  • Order details; and
  • Autofill information provided through your browser or device.

This information may be collected when you:

  • Create an account;
  • Place an order;
  • Complete checkout;
  • Save or update prescription confirmation details in your account or on a product page;
  • Contact us; or
  • Submit information through forms on our Site

How We Use Personal Information

Personal information collected on our Site will only be used for the purposes specified in this Privacy Policy or indicated on the relevant pages of our Site. We will not use your personal information beyond what is disclosed in this Privacy Policy.

Information collected automatically may be used for:

  • Website analytics and statistics;
  • Improving the design, functionality, and performance of our Site;
  • Understanding how users interact with our Site; and
  • Maintaining the security of our Site.

Information collected directly from you may be used for:

  • Processing and fulfilling orders;
  • Communicating with you about your order;
  • Providing customer support;
  • Managing your account;
  • Processing payments;
  • Arranging shipping and delivery;
  • Responding to questions, requests, or concerns;
  • Sending service-related updates; and
  • Complying with legal and regulatory requirements.
We may also use email addresses submitted through promotional or newsletter forms to:
  • Send discount codes or promotional offers;
  • Add users to our email marketing list;
  • Verify eligibility for new customer or subscriber-only coupon codes;
  • Prevent duplicate use or misuse of promotional offers;
  • Send marketing emails, newsletters, and product updates, where permitted by law; and
  • Allow users to unsubscribe from marketing communications.
Prescription confirmation details may be used to:
  • Support the sale and fulfillment of contact lens orders;
  • Confirm that contact lens prescription values entered for an order are associated with a prescription or assessment record;
  • Save prescription confirmation details to a registered customer account, where applicable;
  • Apply saved prescription confirmation details to future orders, where applicable;
  • Maintain order and tax-related business records; and
  • Respond to customer service, compliance, or legal inquiries related to an order.
  • Who We Share Personal Information With

Employees and Authorized Personnel

We may disclose user information to members of our organization who reasonably need access to that information to achieve the purposes set out in this Privacy Policy.

Service Providers

We may share personal information with trusted third-party service providers when necessary to operate our Site, process payments, fulfill orders, deliver products, provide customer support, or improve our services.

These service providers may include, but are not limited to:

  • Payment processors;
  • Shipping and delivery providers;
  • Website hosting providers;
  • E-commerce platform providers;
  • Analytics providers; and
  • Email or communication service providers.

We only share the information reasonably necessary for these service providers to perform their services.

Other Disclosures

We will not sell your personal information. We may disclose your personal information in the following circumstances:

  • If required by law;
  • If required for a legal proceeding;
  • To prove, protect, or exercise our legal rights;
  • To investigate or respond to suspected fraud, security issues, or violations of our policies; and
  • To buyers or potential buyers if we seek to sell, transfer, or reorganize all or part of our business.

If you follow hyperlinks from our Site to another website, please note that we are not responsible for, and have no control over, that website’s privacy policies or practices.

How Long We Store Personal Information

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, including to process orders, provide customer support, comply with legal obligations, resolve disputes, and maintain business records. Prescription confirmation details saved to a registered customer account may be retained until the customer updates or deletes those details, closes their account, requests deletion where applicable, or until retention is no longer required for order fulfillment, customer support, tax, legal, or business record purposes.

If personal information is no longer required, we will delete it, anonymize it, or securely store it as required by applicable law.

How We Protect Your Personal Information

We take reasonable precautions to protect user information from loss, theft, unauthorized access, disclosure, copying, use, or modification.

We use security measures such as browser encryption, secure systems, restricted access, and administrative safeguards. Access to personal information is limited to authorized personnel who reasonably require it for business purposes. Prescription confirmation details are treated as sensitive account and order-related information. Access to these details is limited to authorized personnel who reasonably require access for order processing, customer support, tax, legal, or compliance purposes.

While we take reasonable steps to protect personal information, no method of transmission over the Internet or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.

Children

We do not knowingly collect or use personal information from children under 13 years of age. If we learn that we have collected personal information from a child under 13 years of age, we will delete the information as soon as reasonably possible.

If a child under 13 years of age has provided us with personal information, their parent or guardian may contact us at:

support@lens4you.ca

Cookie Policy

A cookie is a small file stored on a user’s device by a website. Cookies are used to collect information about browsing activity and to improve the user experience.

You can choose to be notified each time a cookie is transmitted. You can also disable cookies through your browser settings, but this may affect the functionality or quality of your experience on our Site.

We may use the following types of cookies on our Site: 

Functional Cookies

Functional cookies are used to remember selections you make on our Site so that your preferences can be saved for future visits.

Analytical Cookies

Analytical cookies allow us to improve the design and functionality of our Site by collecting information about how users access and interact with the Site, such as pages viewed, time spent on the Site, and general usage patterns.

Targeting Cookies

Targeting cookies may collect information about how you use the Site and your preferences. This allows us or third-party services to personalize content, advertising, or information shown to you.

Email Marketing and Promotional Form Cookies

We may use cookies or similar technologies in connection with newsletter, promotional, or discount forms on our Site. These cookies may help us remember whether a visitor has dismissed or submitted a popup form, so that the same form is not repeatedly shown during future visits.
 
For example, our email marketing tool may set a cookie to remember that a popup form was dismissed. This cookie may remain on your device for the period configured in the form settings.
 
If you submit a promotional or newsletter form, we may use your email address to send the requested discount code and, where permitted by law, marketing communications. You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails.
 
Disabling cookies in your browser may affect whether promotional forms, popup preferences, or other website features work as intended.

Your Privacy Rights

Depending on applicable law, you may have the right to:

  • Request access to the personal information we hold about you;
  • Request correction of inaccurate or incomplete information;
  • Withdraw consent to certain uses of your personal information, subject to legal or contractual restrictions;
  • Request deletion of your personal information, where applicable; and
  • Ask questions or make a complaint about how we handle your personal information.

To exercise these rights, please contact us at:

support@lens4you.ca

Modifications

This Privacy Policy may be amended from time to time to maintain compliance with the law and to reflect changes to our data collection, use, and disclosure practices.

When we amend this Privacy Policy, we will update the “Effective Date” at the top of this page. We recommend that users periodically review this Privacy Policy to stay informed of any updates.

If necessary, we may notify users of material changes by email or by posting a notice on our Site.